Tijana Adamov, born in 1975, is Deputy Managing Director of New Moment Scholz & Friends Belgrade.

She studied Marketing at the Faculty of Economics at the University of Belgrade and has worked in the advertising business for 8 years, therefrom 6 years with New Moment. She started as close associate of the founder Dragan Sakan and continued as client service director before she became the representative for Scholz & Friends for Central and Eastern Europe.

Tijana Adamov is vice president of the Advertising Association of Serbia. As account director she won several international awards (Golden Drum, New York Festivals).